{"id":460,"date":"2025-08-18T17:20:16","date_gmt":"2025-08-18T17:20:16","guid":{"rendered":"http:\/\/www.abenteuer-archaeologie.com\/?p=460"},"modified":"2025-08-21T10:47:54","modified_gmt":"2025-08-21T10:47:54","slug":"the-8-best-places-to-buy-real-estate-leads-in-2025","status":"publish","type":"post","link":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/2025\/08\/18\/the-8-best-places-to-buy-real-estate-leads-in-2025\/","title":{"rendered":"The 8 Best Places to Buy Real Estate Leads in 2025"},"content":{"rendered":"<p>While organic marketing is important for every business, buying targeted real estate leads is the fastest way to fill your pipeline. However, not all lead sources are created equal. The best lead gen platforms offer high-quality, targeted leads that align with your market and business goals.\u00a0<\/p>\n<p>In this article, I\u2019ve listed the best places to buy real estate leads, why I chose them, and their standout features. No fluff, just the actionable intel you need to invest your marketing dollars where they matter most.<\/p>\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/link.technologyadvice.com\/r\/market-leader-tc-buy-real-estate-leads\" target=\"_blank\" rel=\" noopener sponsored nofollow\"><strong>Market Leader<\/strong><\/a><strong>:<\/strong> Best for monthly guaranteed leads<\/li>\n<li><a href=\"https:\/\/link.technologyadvice.com\/r\/smartzip-tc-buy-real-estate-leads\" target=\"_blank\" rel=\" noopener sponsored nofollow\"><strong>Smartzip<\/strong><\/a><strong>: <\/strong>Best for seller leads<\/li>\n<li><a href=\"https:\/\/link.technologyadvice.com\/r\/zbuyer-tc-buy-real-estate-leads\" target=\"_blank\" rel=\" noopener sponsored nofollow\"><strong>zBuyer<\/strong><\/a><strong>:<\/strong> Best for on-demand leads generated via cash offer<\/li>\n<li><a href=\"https:\/\/link.technologyadvice.com\/r\/sold.com-tc-buy-real-estate-leads\" target=\"_blank\" rel=\" noopener sponsored nofollow\"><strong>SOLD.com<\/strong><\/a><strong>:<\/strong> Best for preferred agent network and referral leads<\/li>\n<li><a href=\"https:\/\/link.technologyadvice.com\/r\/cinc-tc-buy-real-estate-leads\" target=\"_blank\" rel=\" noopener sponsored nofollow\"><strong>CINC<\/strong><\/a><strong>:<\/strong> Best for paid search advertising<\/li>\n<li><a href=\"https:\/\/link.technologyadvice.com\/r\/redx-tc-buy-real-estate-leads\" target=\"_blank\" rel=\" noopener sponsored nofollow\"><strong>REDX<\/strong><\/a><strong>:<\/strong> Best for prospecting leads<\/li>\n<li><a href=\"https:\/\/link.technologyadvice.com\/r\/zurple-tc-buy-real-estate-leads\" target=\"_blank\" rel=\" noopener sponsored nofollow\"><strong>Zurple<\/strong><\/a><strong>:<\/strong> Best for digital marketing and automation<\/li>\n<li><a href=\"https:\/\/link.technologyadvice.com\/r\/zillow-tc-buy-real-estate-leads\" target=\"_blank\" rel=\" noopener sponsored nofollow\"><strong>Zillow Premier Agent<\/strong><\/a><strong>:<\/strong> Best for buyer leads<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"picks\">The Close\u2019s top picks for the best places to get real estate leads<\/h2>\n<table id=\"tablepress-2803\" class=\"tablepress tablepress-id-2803 tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th class=\"column-1\">Provider<\/th>\n<th class=\"column-2\">Standout features<\/th>\n<th class=\"column-3\">Starting monthly pricing<\/th>\n<th class=\"column-4\">Lead type\/s<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Market Leader logo.\" width=\"150\" class=\"lazyload\" data-src=\"https:\/\/assets.theclose.com\/uploads\/2020\/04\/Market-Leader-logo-e1586185291600-300x75.png\"><\/td>\n<td class=\"column-2\">Mobile app with real\u2011time lead alerts, in\u2011app texting, and activity-tracking insights for faster follow\u2011up<\/td>\n<td class=\"column-3\">$189 + $30-$50 per lead<\/td>\n<td class=\"column-4\">Exclusive buyer &amp; seller leads<\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td colspan=\"4\" class=\"column-1\"><a href=\"https:\/\/link.technologyadvice.com\/r\/market-leader-tc-buy-real-estate-leads\" target=\"_blank\" rel=\"nofollow sponsored noopener\">Visit Market Leader<\/a><\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td class=\"column-1\"><img decoding=\"async\" loading=\"lazy\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"smartzip logo\" width=\"150\" height=\"50\" class=\"alignnone size-full wp-image-69066 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/05\/smartzip.png\"><\/td>\n<td class=\"column-2\">Predictive \u201cSmartTargeting\u201d to find likely home sellers<\/td>\n<td class=\"column-3\">$299<\/td>\n<td class=\"column-4\">Predictive seller leads<\/td>\n<\/tr>\n<tr class=\"row-5\">\n<td colspan=\"4\" class=\"column-1\"><a href=\"https:\/\/link.technologyadvice.com\/r\/smartzip-tc-buy-real-estate-leads\" target=\"_blank\" rel=\"nofollow sponsored noopener\">Visit Smartzip<\/a><\/td>\n<\/tr>\n<tr class=\"row-6\">\n<td class=\"column-1\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"zBuyer logo.\" width=\"150\" class=\"lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/05\/zbuyerlogo-300x85-1.png\"><\/td>\n<td class=\"column-2\">Real-time lead delivery to email\/app\/CRM; no contract with lead replacement<\/td>\n<td class=\"column-3\">$12-$17 per lead; $400 minimum spend<\/td>\n<td class=\"column-4\">Cash-offer motivated seller &amp; buyer leads<\/td>\n<\/tr>\n<tr class=\"row-7\">\n<td colspan=\"4\" class=\"column-1\"><a href=\"https:\/\/link.technologyadvice.com\/r\/zbuyer-tc-buy-real-estate-leads\" target=\"_blank\" rel=\"nofollow sponsored noopener\">Visit zBuyer<\/a><\/td>\n<\/tr>\n<tr class=\"row-8\">\n<td class=\"column-1\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"sold.com logo.\" width=\"150\" class=\"lazyload\" data-src=\"https:\/\/assets.theclose.com\/uploads\/2023\/11\/sold-logo-300x51.png\"><\/td>\n<td class=\"column-2\">Free to join; plus, users only pay only at closing<\/td>\n<td class=\"column-3\">Free to join; you\u2019ll pay referral fees<\/td>\n<td class=\"column-4\">Referral-based buyer &amp; seller leads<\/td>\n<\/tr>\n<tr class=\"row-9\">\n<td colspan=\"4\" class=\"column-1\"><a href=\"https:\/\/link.technologyadvice.com\/r\/sold.com-tc-buy-real-estate-leads\" target=\"_blank\" rel=\"nofollow sponsored noopener\">Visit SOLD.com<\/a><\/td>\n<\/tr>\n<tr class=\"row-10\">\n<td class=\"column-1\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"CINC logo.\" width=\"150\" class=\"lazyload\" data-src=\"https:\/\/assets.theclose.com\/uploads\/2023\/05\/CINCPRO_logo-300x76.png\"><\/td>\n<td class=\"column-2\">Expert-managed Google &amp; Facebook lead gen; IDX websites<\/td>\n<td class=\"column-3\">$899<\/td>\n<td class=\"column-4\">Buyer &amp; seller leads from paid search ads<\/td>\n<\/tr>\n<tr class=\"row-11\">\n<td colspan=\"4\" class=\"column-1\"><a href=\"https:\/\/link.technologyadvice.com\/r\/cinc-tc-buy-real-estate-leads\" target=\"_blank\" rel=\"nofollow sponsored noopener\">Visit CINC<\/a><\/td>\n<\/tr>\n<tr class=\"row-12\">\n<td class=\"column-1\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"REDX logo.\" width=\"150\" class=\"lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/REDX_Wordmark_Logo_CA1600-300x81-1.png\"><\/td>\n<td class=\"column-2\">Prospecting lead types all in one place (Expired, FSBO, FRBO, Pre-foreclosure, GeoLeads) with Vortex management<\/td>\n<td class=\"column-3\">$49<\/td>\n<td class=\"column-4\">Prospecting leads<\/td>\n<\/tr>\n<tr class=\"row-13\">\n<td colspan=\"4\" class=\"column-1\"><a href=\"https:\/\/link.technologyadvice.com\/r\/redx-tc-buy-real-estate-leads\" target=\"_blank\" rel=\"nofollow sponsored noopener\">Visit REDX<\/a><\/td>\n<\/tr>\n<tr class=\"row-14\">\n<td class=\"column-1\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Zurple logo.\" width=\"150\" class=\"lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/05\/zurple_logo-300x111-1.png\"><\/td>\n<td class=\"column-2\">Leads generated on your branded IDX site<\/td>\n<td class=\"column-3\">$149<\/td>\n<td class=\"column-4\">Exclusive buyer &amp; seller leads from online marketing<\/td>\n<\/tr>\n<tr class=\"row-15\">\n<td colspan=\"4\" class=\"column-1\"><a href=\"https:\/\/link.technologyadvice.com\/r\/zurple-tc-buy-real-estate-leads\" target=\"_blank\" rel=\"nofollow sponsored noopener\">Visit Zurple<\/a><\/td>\n<\/tr>\n<tr class=\"row-16\">\n<td class=\"column-1\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Zillow logo.\" width=\"150\" class=\"lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/word-image-87-300x92-1.png\"><\/td>\n<td class=\"column-2\">Targeted ads with live phone and tour connections to vetted buyers<\/td>\n<td class=\"column-3\">Depends on the market; around $300 to $1,000<\/td>\n<td class=\"column-4\">Buyer leads (shared and exclusive options)<\/td>\n<\/tr>\n<tr class=\"row-17\">\n<td colspan=\"4\" class=\"column-1\"><a href=\"https:\/\/link.technologyadvice.com\/r\/zillow-tc-buy-real-estate-leads\" target=\"_blank\" rel=\"nofollow sponsored noopener\">Visit Zillow Premier Agent<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2803 from cache --><\/p>\n<h2 class=\"wp-block-heading\" id=\"market-leader\">Market Leader: Best for monthly guaranteed leads<\/h2>\n<table id=\"tablepress-2804\" class=\"tablepress tablepress-id-2804 procon tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th colspan=\"2\" class=\"column-1\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-9606 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Market Leader logo\" width=\"180\" height=\"45\" data-src=\"https:\/\/assets.theclose.com\/uploads\/2020\/04\/Market-Leader-logo-e1586185291600-300x75.png\"><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong>Pros<\/strong><\/td>\n<td class=\"column-2\"><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\">\n<ul><\/p>\n<li>Guaranteed lead volume every month<\/li>\n<p><\/p>\n<li>Advanced lead behavior tracking<\/li>\n<p><\/p>\n<li>Contact info is guaranteed<\/li>\n<p><\/p>\n<li>Refunds for fake leads with bogus emails and phone numbers<\/li>\n<p><\/p>\n<li>Excellent for long-term business forecasting<\/li>\n<p>\n<\/ul>\n<\/td>\n<td class=\"column-2\">\n<ul><\/p>\n<li>Lead quality isn\u2019t always premium<\/li>\n<p><\/p>\n<li>It can be cost-prohibitive<\/li>\n<p><\/p>\n<li>May not be ideal if you already have a robust and active website<\/li>\n<p><\/p>\n<li>Requires a minimum six-month contract<\/li>\n<p>\n<\/ul>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td colspan=\"2\" class=\"column-1\">\n<p><strong>Starting monthly pricing<\/strong><\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\"><strong>\u2022 Professional for Agents:<\/strong> $189 + $30 to $50 per lead (for one user only)<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\"><strong>\u2022 Market Leader Teams:<\/strong> $329 + $30 to $50 per lead (up to 10 users)<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\"><strong>\u2022 Market Leader Business Suite:<\/strong> Custom<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\"><strong>\u2022 Network Boost:<\/strong> $300 for 30 leads (must purchase Professional for Agents or Teams)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2804 from cache --><\/p>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Market Leader<\/a>\n  <\/div>\n<h3 class=\"wp-block-heading\">Why I chose Market Leader<\/h3>\n<p>Market Leader has a long-standing reputation and a proven track record in real estate lead generation. It\u2019s ideal for agents who have a healthy marketing budget and know how to make their paid lead generation profitable. Plus, its lead guarantee ensures agents get the maximum results, which is another reason it is one of the best places to get real estate leads.<\/p>\n<h3 class=\"wp-block-heading\">Additional features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Network Boost: <\/strong>If you want to increase your pipeline, you can use Market Leader\u2019s Network Boost, which can give you an estimated volume of 30 leads for $300 per month.<\/li>\n<li><strong>HouseValues:<\/strong> Market Leader\u2019s HouseValues provides homeowners with free home valuations and captures their contact information. These seller leads are then given to agents so they can proactively connect with potential sellers early in their decision-making process.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"500\" height=\"350\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Screenshot of Network Boost Feature for Market Leader.\" class=\"wp-image-116094 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/image.png\"><figcaption class=\"wp-element-caption\">Network Boost feature (Source: Market Leader)<\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"smartzip\">Smartzip: Best for seller leads<\/h2>\n<table id=\"tablepress-2806\" class=\"tablepress tablepress-id-2806 procon tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th colspan=\"2\" class=\"column-1\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Smartzip logo.\" width=\"150\" class=\"lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/06\/smartzip-logo.png\"><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong>Pros<\/strong><\/td>\n<td class=\"column-2\"><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\">\n<ul><\/p>\n<li>Uses predictive analytics<\/li>\n<p><\/p>\n<li>Guaranteed leads<\/li>\n<p><\/p>\n<li>You can claim a ZIP code and join their nationwide referral network<\/li>\n<p><\/p>\n<li>Offers excellent value for its annual price<\/li>\n<p>\n<\/ul>\n<\/td>\n<td class=\"column-2\">\n<ul><\/p>\n<li>Nurturing time for leads can be long<\/li>\n<p><\/p>\n<li>Doesn\u2019t include a CRM<\/li>\n<p><\/p>\n<li>Limited third-party integrations<\/li>\n<p>\n<\/ul>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td colspan=\"2\" class=\"column-1\">\n<p><strong>Starter monthly pricing<\/strong><\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Starts as low as $299 per month, but may vary based on the services and subscriptions selected<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2806 from cache --><\/p>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Smartzip<\/a>\n  <\/div>\n<h3 class=\"wp-block-heading\">Why I chose Smartzip<\/h3>\n<p>Smartzip is one of the best places to purchase real estate leads because it uses predictive analytics to identify homeowners most likely to sell. Its Smart Data feature analyzes over 200 data points to ensure agents receive targeted leads with a high probability of conversion.\u00a0<\/p>\n<p>It is the only <a href=\"https:\/\/theclose.com\/best-real-estate-predictive-analytics-companies\/\">predictive analytics company<\/a> that guarantees a certain number of leads: 30 leads per month in your targeted ZIP code, and 90 leads within five ZIP codes if you upgrade to the premium package. Smartzip is great for agents because these leads are targeted at sellers who are ready to list. And you know what they say \u2014 leverage those listings to get even more leads.<\/p>\n<h3 class=\"wp-block-heading\">Additional features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>RAIA (AI chatbot):<\/strong> Smartzip\u2019s RAIA (Real Estate Artificial Intelligence Advisor) utilizes SMS and email to qualify leads. It leverages advanced AI to predict homeowner selling behavior, offering agents accurate leads.<\/li>\n<li><strong>Check-in App:<\/strong> Provides a daily action plan and real-time lead alerts, so you know exactly when and whom to follow up with for the best shot at closing.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1026\" height=\"395\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Smartzip advertisement illustrating how predictive analytics identifies seller leads.\" class=\"wp-image-116097 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/image-1.png\"><figcaption class=\"wp-element-caption\">Sample of how Smartzip uses predictive analytics to identify seller leads (Source: Smartzip)<\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"zbuyer\">zBuyer: Best for on-demand leads generated via cash offer<\/h2>\n<table id=\"tablepress-2807\" class=\"tablepress tablepress-id-2807 procon tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th colspan=\"2\" class=\"column-1\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-80793 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"zbuyer logo\" width=\"180\" height=\"51\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/05\/zbuyerlogo.png\"><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong>Pros<\/strong><\/td>\n<td class=\"column-2\"><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\">\n<ul><\/p>\n<li>Lead count is guaranteed<\/li>\n<p><\/p>\n<li>Lead replacement policy<\/li>\n<p><\/p>\n<li>Includes email and SMS marketing<\/li>\n<p><\/p>\n<li>On-demand leads and requires no contract<\/li>\n<p><\/p>\n<li>Built-in lead capture tools<\/li>\n<p>\n<\/ul>\n<\/td>\n<td class=\"column-2\">\n<ul><\/p>\n<li>Leads are not exclusive<\/li>\n<p><\/p>\n<li>There is a minimum spend of $400 per month<\/li>\n<p><\/p>\n<li>Lacks a CRM<\/li>\n<p><\/p>\n<li>Lacks a concierge program<\/li>\n<p><\/p>\n<li>Lead nurturing and conversion take time<\/li>\n<p>\n<\/ul>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td colspan=\"2\" class=\"column-1\">\n<p><strong>Starter monthly pricing<\/strong><\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 $400 per month minimum (leads cost between $12 and $17 each)<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 $12 per lead for buyer leads<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 $15-$17 per lead for seller leads (price range is based on county and availability)<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 No contract or startup fees<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2807 from cache --><\/p>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit zBuyer<\/a>\n  <\/div>\n<h3 class=\"wp-block-heading\">Why I chose zBuyer<\/h3>\n<p>zBuyer maintains a solid commitment to customer satisfaction that some of the larger software companies can\u2019t match. It has an excellent track record of supplying valuable, verified leads by targeting potential sellers\u2019 interest in cash offers and directing them to HousingNow.com. The site is similar to Zillow, where buyers can browse listings after inputting their contact information.\u00a0<\/p>\n<p>What makes zBuyer different is its process of verifying leads for realtors to ensure they are ready to transact. While the leads aren\u2019t exclusive, zBuyer only shares each with a maximum of six agents. Therefore, if an area already has that many agents active, it will likely be sold out.<\/p>\n<h3 class=\"wp-block-heading\">Additional features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Lead count guarantee: <\/strong>When you sign up with zBuyer, you can select the monthly number and type of leads you want to receive, such as 20 real estate buyer leads and 15 seller leads. If these numbers aren\u2019t met, zBuyer will provide additional leads or adjust the price for the following month to ensure you reach your target.<\/li>\n<li><strong>Lead replacement:<\/strong> zBuyer ensures agents receive a replacement for every bad lead, maintaining the value of their investments. This additional layer of security enables agents to concentrate on engaging with viable prospects.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"746\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Screenshot of zBuyer lead pipeline example.\" class=\"wp-image-116101 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/image-2-1200x746-1.png\"><figcaption class=\"wp-element-caption\">Lead pipeline example (Source: zBuyer)<\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"sold\">SOLD.com: Best for preferred agent network and referral leads<\/h2>\n<table id=\"tablepress-2808\" class=\"tablepress tablepress-id-2808 procon tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th colspan=\"2\" class=\"column-1\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-82883 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"sold.com logo\" width=\"180\" height=\"31\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/sold-logo.png\"><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong>Pros<\/strong><\/td>\n<td class=\"column-2\"><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\">\n<ul><\/p>\n<li>Offers a private referral network<\/li>\n<p><\/p>\n<li>Doesn\u2019t require a contract<\/li>\n<p><\/p>\n<li>Easy and free sign-up process<\/li>\n<p><\/p>\n<li>You can pay for Guaranteed Display to get more referral leads<\/li>\n<p>\n<\/ul>\n<\/td>\n<td class=\"column-2\">\n<ul><\/p>\n<li>An agent referral fee is not indicated on the website<\/li>\n<p><\/p>\n<li>Not ideal for new agents<\/li>\n<p><\/p>\n<li>Onboarding and learning curve<\/li>\n<p>\n<\/ul>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td colspan=\"2\" class=\"column-1\">\n<p><strong>Starter monthly pricing<\/strong><\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Signing up on SOLD.com is free, but agent referral fees (or a percentage of your commission) are undisclosed as of this writing.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2808 from cache --><\/p>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit SOLD.com<\/a>\n  <\/div>\n<h3 class=\"wp-block-heading\">Why I chose SOLD.com<\/h3>\n<p>SOLD.com is one of The Close\u2019s <a href=\"https:\/\/theclose.com\/real-estate-leads-pay-at-closing\/\">recommended pay-at-closing real estate lead companies.<\/a> It connects agents with motivated buyers and sellers, utilizing data-driven insights and proprietary algorithms to match you with serious clients. It\u2019s an excellent option for agents who want to minimize upfront risk, as you only pay when a transaction closes, making it a low-commitment and performance-based approach.<\/p>\n<p>You create your profile, set your preferences for leads, and convert the leads you\u2019re sent. However, I\u2019ve seen some reviews stating that if an agent is new and signs up, they may not see many leads. If you\u2019re a new agent, I recommend signing up, but don\u2019t expect a flood of leads to come your way.<\/p>\n<h3 class=\"wp-block-heading\">Additional features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Agent portal:<\/strong> Upon logging in, agents can view their wins, losses, and the number of their SOLD.com leads. They can also check their agent ranking within their ZIP codes and explore opportunities to boost their rankings and <a href=\"https:\/\/theclose.com\/real-estate-referrals\/\">get more referrals<\/a>.<\/li>\n<li><strong>Marketplace:<\/strong> As members of SOLD.com\u2019s referral network, agents can access vendor offers in the Marketplace. These offers include discounts, educational resources, and sales performance incentive funds (SPIFs).<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"569\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Screenshot of SOLD.com agent\u2019s referral data.\" class=\"wp-image-116105 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/image-3-1200x569-1.png\"><figcaption class=\"wp-element-caption\">Agent\u2019s referral data (Source: SOLD.com)<\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"cinc\">CINC: Best for paid search advertising<\/h2>\n<table id=\"tablepress-2809\" class=\"tablepress tablepress-id-2809 procon tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th colspan=\"2\" class=\"column-1\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-74586 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"cinc-logo\" width=\"180\" height=\"46\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/06\/CINCPRO_logo.png\"><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong>Pros<\/strong><\/td>\n<td class=\"column-2\"><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\">\n<ul><\/p>\n<li>AI automation can follow up on your behalf<\/li>\n<p><\/p>\n<li>Includes a private referral network<\/li>\n<p><\/p>\n<li>Offers a great CRM and mobile app focused on real estate<\/li>\n<p><\/p>\n<li>Geared toward teams and top performers<\/li>\n<p><\/p>\n<li>Includes lead nurturing and seller lead capture<\/li>\n<p>\n<\/ul>\n<\/td>\n<td class=\"column-2\">\n<ul><\/p>\n<li>Getting started can be expensive<\/li>\n<p><\/p>\n<li>It takes time to get a return on investment<\/li>\n<p><\/p>\n<li>Not recommended for new agents because of the upfront cost<\/li>\n<p><\/p>\n<li>AI feature is an additional cost<\/li>\n<p>\n<\/ul>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td colspan=\"2\" class=\"column-1\">\n<p><strong>Starter monthly pricing<\/strong><\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 $899 for single agents<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 $1,299 for teams<\/p>\n<p><\/p>\n<p>Please contact a CINC sales rep for more details about pricing for the Guaranteed Sales Program and additional advertising promotions available to new clients.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2809 from cache --><\/p>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit CINC<\/a>\n  <\/div>\n<h3 class=\"wp-block-heading\">Why I chose CINC<\/h3>\n<p>CINC is an excellent platform for buying leads in real estate, as it utilizes Google and Meta to generate leads through hyper-local advertising, which is done for you by the CINC team. Instead of only advertising, CINC funnels leads directly into its proprietary system using paid search, remarketing campaigns, and cash offer ads.<\/p>\n<p>This approach ensures potential clients are reached and directed into a streamlined management system. If you already have a solid digital footprint, investing in CINC can further expand your reach.<\/p>\n<h3 class=\"wp-block-heading\">Additional features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>CRM and mobile app: <\/strong>The CRM and mobile app are top-notch, and with artificial intelligence (AI), CINC nurtures and responds to your leads 24\/7, no matter when they engage with your ads. That way, you can always ensure you take care of your leads promptly and automatically.<\/li>\n<li><strong>Alex (CINC AI bot): <\/strong>Alex engages with leads by sending personalized messages, streamlining communication, and enhancing lead conversion rates. It\u2019s available 24\/7, ensuring timely responses to potential clients.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"580\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Screenshot of CINC leads dashboard.\" class=\"wp-image-116110 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/image-4-1200x580-1.png\"><figcaption class=\"wp-element-caption\">CINC leads dashboard (Source: CINC)<\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"redx\">REDX: Best for prospecting leads<\/h2>\n<table id=\"tablepress-2810\" class=\"tablepress tablepress-id-2810 procon tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th colspan=\"2\" class=\"column-1\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-17032 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"RedX\" width=\"180\" height=\"49\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/REDX_Wordmark_Logo_CA1600-300x81-1.png\"><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong>Pros<\/strong><\/td>\n<td class=\"column-2\"><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\">\n<ul><\/p>\n<li>Unlimited lead generation potential for a single monthly fee<\/li>\n<p><\/p>\n<li>Excellent value for money<\/li>\n<p><\/p>\n<li>Great for agents who are comfortable with cold calling<\/li>\n<p><\/p>\n<li>Fantastic user interface, including its Vortex lead management system<\/li>\n<p>\n<\/ul>\n<\/td>\n<td class=\"column-2\">\n<ul><\/p>\n<li>CRM has no automation options<\/li>\n<p><\/p>\n<li>Not ideal for agents who are discouraged by rejection<\/li>\n<p><\/p>\n<li>Outbound lead gen means more work for you on the front end<\/li>\n<p><\/p>\n<li>High percentage of inaccurate data<\/li>\n<p>\n<\/ul>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td colspan=\"2\" class=\"column-1\">\n<p><strong>Starter monthly pricing<\/strong><\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Expired leads: $60<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 GeoLeads: $60<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 FSBO leads: $60<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 FRBO leads: $60<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Pre-foreclosure: $60<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Full suite of five lead types: $199<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Ad builder: $49<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Brand Builder Standard: $449<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Brand Builder Creator: $899<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Brand Builder Pro: $1,799<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Social Media Management Add-on: +$699<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Power dialer bundled with ad builder: $99<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Vortex: Free with any lead purchase<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2810 from cache --><\/p>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit REDX<\/a>\n  <\/div>\n<h3 class=\"wp-block-heading\">Why I chose REDX<\/h3>\n<p>REDX is an outbound real estate lead marketing system that provides data on property details, including FSBO and expired listings, as well as contact information for buyers and sellers. This data is organized in Vortex, its customer relationship manager (CRM), to help agents in their outbound prospecting.<\/p>\n<p>It is ideal for budget-conscious agents who invest time marketing by phone or door knocking, as success with the platform requires consistent effort and a proactive approach to lead gen. If you\u2019re going with REDX, practice your <a href=\"https:\/\/theclose.com\/real-estate-cold-calling-scripts\/\">cold-calling scripts<\/a> and have your CRM handy.<\/p>\n<h3 class=\"wp-block-heading\">Additional features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Power Dialer:<\/strong> The Power Dialer enables agents to connect with more prospective clients by automating the dialing process, saving time, and enhancing efficiency. It has up to four lines, allowing you to maximize your prospecting calls.<\/li>\n<li><strong>Ad Builder:<\/strong> For just $49, REDX\u2019s Ad Builder streamlines the creation and management of social media ads for agents. It customizes the audience who\u2019ll see ads, ensuring their brand is seen by homeowners likely to sell.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"749\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Screenshot of REDX leads from Vortex.\" class=\"wp-image-116115 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/image-5-1200x749-1.png\"><figcaption class=\"wp-element-caption\">REDX leads from Vortex (Source: REDX)<\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"zurple\">Zurple: Best for digital marketing and automation<\/h2>\n<table id=\"tablepress-2811\" class=\"tablepress tablepress-id-2811 procon tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th colspan=\"2\" class=\"column-1\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-86301 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"zurple logo.\" width=\"180\" height=\"67\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/05\/zurple_logo.png\"><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong>Pros<\/strong><\/td>\n<td class=\"column-2\"><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\">\n<ul><\/p>\n<li>Offers exclusive leads<\/li>\n<p><\/p>\n<li>Powerful lead nurturing system<\/li>\n<p><\/p>\n<li>Easy-to-use platform with a minimal learning curve<\/li>\n<p><\/p>\n<li>Excellent analytics<\/li>\n<p><\/p>\n<li>Includes extra features, like social media schedulers and video messaging<\/li>\n<p>\n<\/ul>\n<\/td>\n<td class=\"column-2\">\n<ul><\/p>\n<li>Limited integrations<\/li>\n<p><\/p>\n<li>Doesn\u2019t offer training<\/li>\n<p><\/p>\n<li>Customer service needs improvement<\/li>\n<p><\/p>\n<li>Can be expensive for some agents<\/li>\n<p><\/p>\n<li>A six-month contract is required<\/li>\n<p>\n<\/ul>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td colspan=\"2\" class=\"column-1\">\n<p><strong>Starter monthly pricing<\/strong><\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Zurple system: $149 (includes $10 data services fee)<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Add-ons:<\/p>\n<p><\/p>\n<p style=\"padding-left: 80px\">\u2022 Additional website: $100 per month<\/p>\n<p><\/p>\n<p style=\"padding-left: 80px\">\u2022 Lead products<\/p>\n<p><\/p>\n<p style=\"padding-left: 120px\">\u2022 Pipeline Boost (social media leads): $10 per lead<\/p>\n<p><\/p>\n<p style=\"padding-left: 120px\">\u2022 Search engine lead products (auto leads and auto listings): Depends on city, but generally $35 to $40 per lead<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2811 from cache --><\/p>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Zurple<\/a>\n  <\/div>\n<h3 class=\"wp-block-heading\">Why I chose Zurple<\/h3>\n<p>Zurple is a real estate lead source that generates leads using community-specific landing pages. These pages capture contact information in exchange for detailed home valuations or IDX searches.\u00a0<\/p>\n<p>If you\u2019re a tech-savvy agent seeking robust analytics, Zurple might be your ideal fit. Its seamless integration with Facebook and Google Ads can benefit agents with a strong online presence. Additionally, Zurple\u2019s automatic follow-up tools make it an excellent choice for agents looking to utilize their CRM to its full potential.<\/p>\n<h3 class=\"wp-block-heading\">Additional features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Lead-capturing websites: <\/strong>Zurple\u2019s <a href=\"https:\/\/theclose.com\/idx-real-estate-website\/\">customizable IDX websites<\/a> showcase current MLS listings and property search features. They include lead capture tools, such as forms for scheduling showings and home valuations, which turn visitors into potential clients.<\/li>\n<li><strong>Pipeline Boost:<\/strong> This cost-effective solution enables agents to expand their databases through expertly managed Instagram and <a href=\"https:\/\/theclose.com\/real-estate-facebook-ads\/\">Facebook ad campaigns<\/a>. It generates targeted real estate buyer leads for realtors and engages them with personalized email and text messages.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"747\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Laptop and mobile phone with Zurple interface on both screens.\" class=\"wp-image-116119 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/image-6.png\"><figcaption class=\"wp-element-caption\">Zurple interface (Source: Zurple)<\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"zillow\">Zillow Premier Agent: Best for buyer leads<\/h2>\n<table id=\"tablepress-2812\" class=\"tablepress tablepress-id-2812 procon tbody-has-connected-cells\">\n<thead>\n<tr class=\"row-1\">\n<th colspan=\"2\" class=\"column-1\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-6910 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"Zillow premier agent logo\" width=\"180\" height=\"55\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/word-image-87-300x92-1.png\"><\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n<td class=\"column-1\"><strong>Pros<\/strong><\/td>\n<td class=\"column-2\"><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr class=\"row-3\">\n<td class=\"column-1\">\n<ul><\/p>\n<li>Ability to capture real estate buyer leads earlier than competitors<\/li>\n<p><\/p>\n<li>Automated digital advertising<\/li>\n<p><\/p>\n<li>Broker management tools<\/li>\n<p><\/p>\n<li>Allows a variety of integrations<\/li>\n<p><\/p>\n<li>Includes a built-in CRM<\/li>\n<p>\n<\/ul>\n<\/td>\n<td class=\"column-2\">\n<ul><\/p>\n<li>Lacks price transparency<\/li>\n<p><\/p>\n<li>Leads aren\u2019t exclusive<\/li>\n<p><\/p>\n<li>Customer service needs improvement<\/li>\n<p><\/p>\n<li>Zillow CRM is very basic<\/li>\n<p><\/p>\n<li>Cost per lead can be higher than other platforms<\/li>\n<p>\n<\/ul>\n<\/td>\n<\/tr>\n<tr class=\"row-4\">\n<td colspan=\"2\" class=\"column-1\">\n<p><strong>Starter monthly pricing<\/strong><\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 Price starts at about $1,000 for major metro markets<\/p>\n<p><\/p>\n<p style=\"padding-left: 40px\">\u2022 For markets outside of major metros, Premier Agents pay between $300 and $500<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><!-- #tablepress-2812 from cache --><\/p>\n<div class=\"text-center\">\n    <a class=\"button  \">Visit Zillow Premier Agent<\/a>\n  <\/div>\n<h3 class=\"wp-block-heading\">Why I chose Zillow Premier Agent<\/h3>\n<p>Zillow Premier Agent (ZPA) should be on your radar if you\u2019re looking for where to buy real estate leads. Zillow puts ads for Premier Agents right next to property listings on its site. If someone chooses you, they fill out a quick form with their contact info, and then Zillow sends that info your way. You\u2019ll also get leads when they want to visit a specific property.<\/p>\n<p>Most of these leads will be buyers who are near the top of the funnel. Becoming a ZPA widens your reach, as you\u2019ll receive premium placement on Zillow and its network sites like Trulia, StreetEasy, and RealEstate.com.<\/p>\n<h3 class=\"wp-block-heading\">Additional features<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Third-party CRM integrations:<\/strong> ZPA integrates with multiple CRMs, including Top Producer, Follow Up Boss, and Lofty, allowing agents to manage and nurture leads seamlessly.<\/li>\n<li><strong>Training resources: <\/strong>ZPA provides training resources for agents, including courses and guides to enhance lead generation and client management skills. These resources help agents utilize Zillow\u2019s tools effectively and improve business performance.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1096\" height=\"624\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"A screenshot of Zillow Premier Agent&#039;s lead report page.\" class=\"wp-image-116124 lazyload\" data-src=\"http:\/\/www.abenteuer-archaeologie.com\/wp-content\/uploads\/2025\/08\/image-7.png\"><figcaption class=\"wp-element-caption\">Zillow Premier Agent\u2019s lead report (Source: Zillow Premier Agent)<\/figcaption><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"methodology\">Methodology: How I chose the best places to buy real estate leads<\/h2>\n<p>Our expert researchers, agents, writers, and editors at The Close evaluated dozens of lead generation companies to find the best places to buy real estate leads. We analyzed each platform and based our top choices on the following criteria:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Pricing:<\/strong> We looked at the average price per lead for buyer and seller leads, exclusive leads, subscription costs, the minimum required ad spend, and whether a contract is required.<\/li>\n<li><strong>General features:<\/strong> This category covers the main features of each lead generation company. This includes lead-capture tools, lead management, built-in CRM, multiple integrations, mass marketing tools, analytics and reporting tools, and IDX websites.\u00a0<\/li>\n<li><strong>Advanced features:<\/strong> Do these lead gen companies offer advanced features? Some notable advanced functionalities include lead scoring, lead nurturing, team distribution, scripts, and AI tools.<\/li>\n<li><strong>Reputation: <\/strong>I assessed each lead generation company\u2019s reputation by considering feedback from verified users.<\/li>\n<\/ul>\n<p>Read more about <a href=\"https:\/\/theclose.com\/methodology\/\">our methodology here<\/a>.<\/p>\n<h2 class=\"wp-block-heading\" id=\"faq\">Frequently asked questions (FAQs)<\/h2>\n<div class=\"d-flex justify-content-between align-items-center cursor-pointer pe-24 close-accordion-heading collapsed\">\n<h3 id=\"what-is-the-best-platform-to-get-real-estate-leads\" class=\"my-40\">What is the best platform to get real estate leads?<br \/>\n\t\t\t\t<\/h3>\n<p><img decoding=\"async\" alt=\"expand\/collapse\" class=\"ms-24 w-16 flex-shrink-0 rotate-180 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/theclose.com\/wp-content\/themes\/theclose\/assets\/images\/icons\/chevron-down.svg\"><\/div>\n<div id=\"what-is-the-best-platform-to-get-real-estate-leads-content\" class=\"close-accordion-content collapsed mb-40\">\n<p>Market Leader is our top platform for purchasing real estate leads, mainly because it guarantees a certain number of exclusive leads each month. However, the best lead gen platform depends on your budget and preferences.<\/p>\n<\/div>\n<hr class=\"my-0\" \/>\n<div class=\"d-flex justify-content-between align-items-center cursor-pointer pe-24 close-accordion-heading collapsed\">\n<h3 id=\"is-it-worth-it-to-pay-for-leads\" class=\"my-40\">Is it worth it to pay for leads?<br \/>\n\t\t\t\t<\/h3>\n<p><img decoding=\"async\" alt=\"expand\/collapse\" class=\"ms-24 w-16 flex-shrink-0 rotate-180 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/theclose.com\/wp-content\/themes\/theclose\/assets\/images\/icons\/chevron-down.svg\"><\/div>\n<div id=\"is-it-worth-it-to-pay-for-leads-content\" class=\"close-accordion-content collapsed mb-40\">\n<p>Paying for leads is worthwhile if they are high-quality and you have a solid follow-up system in place. Buying leads can provide a consistent flow of potential clients. However, you\u2019re responsible for evaluating the cost per lead and conversion rates to ensure a good return on investment.<\/p>\n<\/div>\n<hr class=\"my-0\" \/>\n<div class=\"d-flex justify-content-between align-items-center cursor-pointer pe-24 close-accordion-heading collapsed\">\n<h3 id=\"is-it-worth-it-to-buy-leads-on-zillow\" class=\"my-40\">Is it worth it to buy leads on Zillow?<br \/>\n\t\t\t\t<\/h3>\n<p><img decoding=\"async\" alt=\"expand\/collapse\" class=\"ms-24 w-16 flex-shrink-0 rotate-180 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/theclose.com\/wp-content\/themes\/theclose\/assets\/images\/icons\/chevron-down.svg\"><\/div>\n<div id=\"is-it-worth-it-to-buy-leads-on-zillow-content\" class=\"close-accordion-content collapsed mb-40\">\n<p>Buying leads on Zillow can be beneficial due to the extensive reach of the Zillow network among homebuyers and sellers. The lead generation platform, Zillow Premier Agent, enhances the visibility of agents\u2019 profiles, enabling you to generate more leads than non-Premier agents. However, it can be costly for newer agents. Ensure you\u2019re extra diligent in following up to convert your leads.<\/p>\n<\/div>\n<hr class=\"my-0\" \/>\n<h2 class=\"wp-block-heading\" id=\"bottom\">Your take<\/h2>\n<p>Buying real estate leads isn\u2019t the only strategy for success in the industry, but it is an essential part of your business development. Where do you buy your leads? Did your favorite make it to our list? Let us know in the comments!<\/p>\n<p>The post <a href=\"https:\/\/theclose.com\/buy-real-estate-leads\/\">The 8 Best Places to Buy Real Estate Leads in 2025<\/a> appeared first on <a href=\"https:\/\/theclose.com\">The Close<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While organic marketing is important for every business, buying targeted real estate leads is the fastest way to fill your pipeline. However, not all lead <a href=\"http:\/\/www.abenteuer-archaeologie.com\/index.php\/2025\/08\/18\/the-8-best-places-to-buy-real-estate-leads-in-2025\/\" class=\"read-more-link\">[Read More&#8230;]<\/a><\/p>\n","protected":false},"author":1,"featured_media":422,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lead-generation"],"_links":{"self":[{"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/posts\/460","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/comments?post=460"}],"version-history":[{"count":2,"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/posts\/460\/revisions"}],"predecessor-version":[{"id":473,"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/posts\/460\/revisions\/473"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/media\/422"}],"wp:attachment":[{"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/media?parent=460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/categories?post=460"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.abenteuer-archaeologie.com\/index.php\/wp-json\/wp\/v2\/tags?post=460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}